|Gin baubles have become a serious thing over the past year or so and we’re delighted to see that their inventors, Pickering’s Gin, you know the ones who had the idea in the first place, have already whipped into action for Christmas 2017. And yes, we know imitation is the sincerest form of flattery but credit where credit is due. As Marcus Pickering explains: “The idea for the baubles started in 2014 as a bit of fun for our local Christmas fair, now they’re the must-have Christmas decoration. Others may follow but we were most definitely the first to add that gin sparkle to trees around the country.
“We seem to have really captured the imagination of the gin lover and our baubles have now become a staple of our distillery. Christmas starts very, very early at Pickering’s HQ and we’re excited to finally unveil our biggest ever crop of Pickering’s Gin Baubles.”
After huge demand from customers all around the world last year, the Pickering’s Gin team has expanded from nine to fifteen full time staff and hired an additional 19 elves part-time. Working around the clock, the team have been filling the 20K baubles needed a day to meet orders.
The Edinburgh distillery made headlines after 30,000 of their gin-filled Christmas baubles sold out in 82 seconds in 2016. This year Pickering’s Gin – based in the heart of Edinburgh – started production of their Pickering’s Gin Baubles in January but expect to sell out fast.
A pre-order of the Christmas baubles this year to its #Ginfriends mailing list saw the distiller sell 10% of their stock in July, highlighting the extraordinary call for an innovative twist to Christmas tree decorating. To make sure this one-off product can’t be copied the bauble casing is patented so that their customers are getting something unique. Each colourful bauble is filled with a jolly 50ml serving of Pickering’s gin, making it a perfect gift for the festive season.
The baubles will be available online at bit.ly/buybaubles and 200+ outlets around the UK, our advice is simple – hurry before they’re gone again.
Pickering’s Gin Baubles are retailed in a gift pack containing six differently coloured plastic baubles (RRP: £30.00).