London Dry – The Lowdown

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Could it have been London Sec? Did London’s gentlemen distillers get their inspiration from their friends, the vintners? Geraldine Coates investigates the leap from sweet to unsweetened gin. Throughout the early nineteenth century, when people drank gin, they were usually … Continue reading

Lights, Camera, Action for Beefeater MIXLDN

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Beefeater Gin has launched its sixth annual cocktail contest to discover the most creative and skilled bartenders from across the globe. In a new twist on the format, Beefeater MIXLDN 6, the largest international gin cocktail competition, will challenge contestants … Continue reading

Drinks You Really CAN Make at Home

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As a drinks writer one is always being sent recipes for the most gorgeous cocktails with the helpful advice that these are ‘easy to make at home’. Truth is most of them require tracking down specialist ingredients and also some … Continue reading

Negroni Journey? We’ll Be Right Over

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The Negroni is the perfect gin cocktail, a marriage of the lush, herbaceous piney character of gin with the more bitter, more aromatic flavours of the classic Italian aperitifs of Campari and red vermouth. From this April London Negroni fans … Continue reading

A Chick is Crowned Beefeater MIXLDN 2015 Champ

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No we’re not being sexist or patronising, the big news is that Beefeater, London’s very own gin, has announced Evelyn Chick from Harbor Room bar in Toronto, Canada is the winner of the 2015 Beefeater MIXLDN Cocktail Competition. In fact … Continue reading

Beefeater Gin wins at Frontier Awards 2015

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News just in – At the recent TFWA World Exhibition & Conference 2015, Pernod Ricard Travel Retail Europe picked up the award for Digital Innovation of the Year for its Beefeater Gin – Spirit of London campaign at the annual … Continue reading

Hey Joe Beefeater Champ!

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Beefeater has announced that Joe Schofield from The American Bar and The Beaufort Bar at The Savoy has been crowned as the national champion of the UK 2015 Beefeater MIXLDN Cocktail Competition. Battling fierce competition from over 12 contenders, Schofield … Continue reading

Wanna See Gin Being Made?

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Over all the years Gintime has been up and running – 12 and counting by the way – the most common question we are constantly asked by both visitors to the UK and local gin lovers is “Where can I … Continue reading

London Cocktail Week for Gin Lovers

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Today’s the day it all kicks off and London becomes even more of a mecca for cocktail lovers. So much to do and so little time but we’ve picked out a few special gin things to do every day. The … Continue reading

Stylish New Partnership Between Beefeater 24 and Hackett

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Dapper is the first word that springs to mind when thinking about Beefeater 24 the super premium London gin par excellence. So it makes perfect sense that the brand has teamed up with quintessentially British menswear brand, Hackett, to celebrate British … Continue reading

Brandon Phillips of USA New Beefeater MIXLDN Champ

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Well done Brandon Phillips of Chicago who won out against 30 finalists from around the world with his ‘Hackney Handshake’ cocktail at last night’s grand final of the prestigious Beefeater MIXLDN Cocktail Competition in London. Phillips impressed the panel of judges … Continue reading

London Cocktail Week For Gin Lovers

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Geraldine Coates rounds up the must do gin events of London Cocktail Week 2014. So here it is again, London Cocktail Week – that celebration of gourmet drinking and cocktail culture that galvanises the Capital every autumn. This year once … Continue reading

Burrough’s Reserve –The Quest for Sipping Gin

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David Smith gets up close with Beefeater Master Distiller Desmond Payne to find out more about his quest to create the perfect sipping gin. And he ends up pretty impressed. There are many popular spirits whose characters are derived from … Continue reading